– Plan, execute, and manage marketing campaigns, including product launches and events, ensuring alignment with business goals.
– Collaborate with relevant departments to ensure maximum campaign effectiveness.
– Build and maintain the TONA brand image through communication campaigns.
– Manage content on the website, social media, and digital advertising channels to enhance brand recognition.
– Collaborate with internal teams to produce engaging PR content (articles, videos, events).
– Develop engaging content for social media, blog, and website to increase customer interaction.
– Monitor marketing metrics, evaluate campaign performance, and propose adjustments based on data.
– Report results and propose improvements to optimize marketing strategies.
– Build and maintain relationships with media agencies, partners, and stakeholders.
– Strategize PR efforts to enhance the TONA brand image in domestic and international markets.